{"product_id":"money-mammoth-isbn-9781119636045","title":"Money Mammoth","description":"\u003cp\u003e\u003cb\u003eA look at the psychological barriers to financial success and how to create a better financial future\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhen it comes to our relationship with money, we are in the Stone Age. Despite the relentless barrage of information and warnings from financial experts, the average American is in terrible financial shape. It turns out that human beings are just not wired to do the right things around money—such as saving and not overspending. That’s why financial success is so difficult to attain. When it comes to our financial instincts, we are no more evolved than our ancestors who hunted the Woolly Mammoth 400,000 years ago.\u003c\/p\u003e \u003cp\u003eRecent findings from the field of \u003ci\u003efinancial psychology\u003c\/i\u003e could help the many Americans who know what they need to do but just can’t seem to make it happen. If you fall into this category, consider \u003ci\u003eMoney Mammoth: Evolve Your Money Mindset and Avoid Financial Extinction\u003c\/i\u003e.\u003c\/p\u003e \u003cp\u003eThis book looks at financial well-being from a psychological and evolutionary perspective. It reveals the obstacles that prevent people from taking their first critical steps towards financial wellness. It examines how our instincts and beliefs about money influence our financial behaviors. It explores money beliefs, how they develop, and how they drive our money behaviors\u003c\/p\u003e \u003cp\u003eAs the world’s leading experts in financial psychology, authors Dr. Brad Klontz, Dr. Ed Horwitz, and Dr. Ted Klontz can help you:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDiscover how the experience of your ancestors are impacting your finances\u003c\/li\u003e \u003cli\u003eUnderstand how your friends, family members, and tribe may be holding you back\u003c\/li\u003e \u003cli\u003eOvercome mental roadblocks to wealth and success\u003c\/li\u003e \u003cli\u003eHarness the power of your emotional brain to transform your relationship with money\u003c\/li\u003e \u003cli\u003eBuild confidence in your ability to take control of your financial future\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIn \u003ci\u003eMoney Mammoth\u003c\/i\u003e, the authors reveal the secrets to harnessing the power of your psychology to reach your financial goals.\u003c\/p\u003e \u003cp\u003eAbout the Authors xiii\u003c\/p\u003e \u003cp\u003eForeword xvii\u003c\/p\u003e \u003cp\u003eIntroduction xxi\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Your Origins 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Your Ancestors 3\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Ancestor Room 4\u003c\/p\u003e \u003cp\u003eSo What’s in Your Ancestry Room? 6\u003c\/p\u003e \u003cp\u003eWhy Aren’t You Rich? 7\u003c\/p\u003e \u003cp\u003eDeath to Savers 8\u003c\/p\u003e \u003cp\u003eNotes 10\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Your Parents 11\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYour Parents 12\u003c\/p\u003e \u003cp\u003eBecome Your Own Anthropologist 13\u003c\/p\u003e \u003cp\u003eWhen Money Helps 14\u003c\/p\u003e \u003cp\u003eWhen Money Hurts 15\u003c\/p\u003e \u003cp\u003eFinancial Enmeshment 15\u003c\/p\u003e \u003cp\u003eA Family Story of Financial Destruction 16\u003c\/p\u003e \u003cp\u003eParents Know Best? 19\u003c\/p\u003e \u003cp\u003eThe 2008 Housing Crisis 19\u003c\/p\u003e \u003cp\u003eNotes 21\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 Your Children 23\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eCan Money Make You Insane? 24\u003c\/p\u003e \u003cp\u003eWere You a Spoiled Child? 25\u003c\/p\u003e \u003cp\u003eThe College Admissions Scandal 26\u003c\/p\u003e \u003cp\u003eMoney Is a Powerful Reinforcer 28\u003c\/p\u003e \u003cp\u003eHumans Are Lazy 29\u003c\/p\u003e \u003cp\u003eFinancial Enabling and Financial Dependence 30\u003c\/p\u003e \u003cp\u003eCutting the Financial Umbilical Cord: Five Steps 31\u003c\/p\u003e \u003cp\u003eRaising Financially Healthy Children 33\u003c\/p\u003e \u003cp\u003eIt’s Not So Simple 34\u003c\/p\u003e \u003cp\u003eA Big Heads-Up 35\u003c\/p\u003e \u003cp\u003eQuick Start Tips for Healthy Financial Habits 35\u003c\/p\u003e \u003cp\u003eAllowances 36\u003c\/p\u003e \u003cp\u003eA Family Allowance 38\u003c\/p\u003e \u003cp\u003eTalk About Money (But Not Too Much) 38\u003c\/p\u003e \u003cp\u003eNotes 40\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 Your Mate 43\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGenetic Differences? 44\u003c\/p\u003e \u003cp\u003eThe Giver versus the Saver 44\u003c\/p\u003e \u003cp\u003eInterdependence versus Independence 46\u003c\/p\u003e \u003cp\u003eBooby Traps 50\u003c\/p\u003e \u003cp\u003eWhere from Here? 50\u003c\/p\u003e \u003cp\u003eHow Are You Doing with Money? 51\u003c\/p\u003e \u003cp\u003eFinding the Right Kind of Help 52\u003c\/p\u003e \u003cp\u003eThe Conversation Intervention 52\u003c\/p\u003e \u003cp\u003eSetting the Stage 53\u003c\/p\u003e \u003cp\u003eNotes 55\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Your Tribe 57\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYour Extended Family 57\u003c\/p\u003e \u003cp\u003eThe Hill 57\u003c\/p\u003e \u003cp\u003eWhat Saves You May Kill You 58\u003c\/p\u003e \u003cp\u003eRelative Deprivation 59\u003c\/p\u003e \u003cp\u003eHow Can We Keep Them Down on the Farm 59\u003c\/p\u003e \u003cp\u003eWhat the Tribe Expects 60\u003c\/p\u003e \u003cp\u003eThe Modern-Day Tribe—Risk Sharing 61\u003c\/p\u003e \u003cp\u003eFeeling at Home in Our Tribes 63\u003c\/p\u003e \u003cp\u003eYour Tribes 64\u003c\/p\u003e \u003cp\u003eTribal Influence 65\u003c\/p\u003e \u003cp\u003eTribal Entitlement 66\u003c\/p\u003e \u003cp\u003eHow Tribes Handle Success 67\u003c\/p\u003e \u003cp\u003eProfessions as Tribes 69\u003c\/p\u003e \u003cp\u003eJim’s Reality Meets Professional Reality 69\u003c\/p\u003e \u003cp\u003eKill Dr. Phil 70\u003c\/p\u003e \u003cp\u003eWhen Should You Seek a New Tribe? 71\u003c\/p\u003e \u003cp\u003eUsing Tribal Expectations to Evolve 73\u003c\/p\u003e \u003cp\u003eAlex Harnesses His Money Mammoth 74\u003c\/p\u003e \u003cp\u003eNotes 75\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Your Adaptations 77\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Your Instincts 79\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMartha and Her Instincts 84\u003c\/p\u003e \u003cp\u003eTom and His Instincts 84\u003c\/p\u003e \u003cp\u003eOvercoming Mindsets 85\u003c\/p\u003e \u003cp\u003eOur Money Mindsets 85\u003c\/p\u003e \u003cp\u003eOur Financial Instincts Toward Savings 86\u003c\/p\u003e \u003cp\u003eOur Anti-Hoarder Bias 87\u003c\/p\u003e \u003cp\u003eThe Give-Away 87\u003c\/p\u003e \u003cp\u003eThe Modern Savers 88\u003c\/p\u003e \u003cp\u003eThe Drive to Share Is Hardwired 89\u003c\/p\u003e \u003cp\u003eOur Subconscious Co-Pilot 89\u003c\/p\u003e \u003cp\u003eBehavioral Finance 90\u003c\/p\u003e \u003cp\u003eNotes 98\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Your Environment 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eDemographic Community 102\u003c\/p\u003e \u003cp\u003eSchool Size and Diversity 103\u003c\/p\u003e \u003cp\u003eCommunity Job Environment 103\u003c\/p\u003e \u003cp\u003eJason’s Story 104\u003c\/p\u003e \u003cp\u003eEconomic Timing 105\u003c\/p\u003e \u003cp\u003eThe Story of Rick and Carrie 106\u003c\/p\u003e \u003cp\u003eThe Belief Stew 108\u003c\/p\u003e \u003cp\u003eThe Anchor of Your Past 109\u003c\/p\u003e \u003cp\u003eYour Chosen Environment 109\u003c\/p\u003e \u003cp\u003eWho Takes Care of You? 110\u003c\/p\u003e \u003cp\u003eNote 115\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Your Financial Flashpoints 117\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAncestral Flashpoints 117\u003c\/p\u003e \u003cp\u003eFamily Financial Flashpoints 119\u003c\/p\u003e \u003cp\u003eYour Financial Flashpoints 120\u003c\/p\u003e \u003cp\u003eCultural Flashpoints 122\u003c\/p\u003e \u003cp\u003eFilling in the Blanks 123\u003c\/p\u003e \u003cp\u003eCoronavirus Flashpoint 124\u003c\/p\u003e \u003cp\u003eDepression Flashpoint 125\u003c\/p\u003e \u003cp\u003eFlashpoint Context and Growth 126\u003c\/p\u003e \u003cp\u003eConclusion 127\u003c\/p\u003e \u003cp\u003eNotes 129\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Your Money Scripts\u003csup\u003e®\u003c\/sup\u003e 131\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMoney Scripts\u003csup\u003e®\u003c\/sup\u003e 132\u003c\/p\u003e \u003cp\u003eThe Klontz Money Script\u003csup\u003e®\u003c\/sup\u003e Inventory 134\u003c\/p\u003e \u003cp\u003eScoring Procedures 137\u003c\/p\u003e \u003cp\u003eAnalysis 137\u003c\/p\u003e \u003cp\u003eChanging Our Money Scripts\u003csup\u003e®\u003c\/sup\u003e Can Be Tough 139\u003c\/p\u003e \u003cp\u003eRewriting Your Money Scripts\u003csup\u003e®\u003c\/sup\u003e 140\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10 Your Financial Behaviors 143\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eFinancial Behaviors 143\u003c\/p\u003e \u003cp\u003eFinancial Behavior Change Strategies 151\u003c\/p\u003e \u003cp\u003eNotes 157\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Your Evolution 159\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11 Your Transformation 161\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSix-Step Process of Change 161\u003c\/p\u003e \u003cp\u003eChange in Action: Results of a Field Trial 163\u003c\/p\u003e \u003cp\u003eThe Employee Retirement Plan Meeting Dilemma 164\u003c\/p\u003e \u003cp\u003eTell Me a Story. Paint Me a Picture. Show Me! 170\u003c\/p\u003e \u003cp\u003eSummary 173\u003c\/p\u003e \u003cp\u003eNotes 174\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12 Your Vision 175\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAvoid the “When-Then” Trap 175\u003c\/p\u003e \u003cp\u003eDiscovering Who You Are 176\u003c\/p\u003e \u003cp\u003eAchieving Your Financial Goals 178\u003c\/p\u003e \u003cp\u003eWhat We Found 179\u003c\/p\u003e \u003cp\u003eWhat This Means: Seven Steps to Achieve Your\u003c\/p\u003e \u003cp\u003eFinancial Goals 179\u003c\/p\u003e \u003cp\u003eBONUS Tip: Social Pressure 183\u003c\/p\u003e \u003cp\u003eSummary 183\u003c\/p\u003e \u003cp\u003eNote 184\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13 Your Relationship 185\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1. Assume 100% Responsibility for Your 50% 185\u003c\/p\u003e \u003cp\u003e2. Speak Your Truth 186\u003c\/p\u003e \u003cp\u003e3. Listen Now or Pay Later 187\u003c\/p\u003e \u003cp\u003e4. Know the Odds 188\u003c\/p\u003e \u003cp\u003e5. Love Is Not Enough 189\u003c\/p\u003e \u003cp\u003e6. Love Thyself 190\u003c\/p\u003e \u003cp\u003e7. No Carry-on Baggage Allowed 191\u003c\/p\u003e \u003cp\u003e8. Beware of Invaders 193\u003c\/p\u003e \u003cp\u003e9. Children Need Not Apply 194\u003c\/p\u003e \u003cp\u003e10. Safety First 194\u003c\/p\u003e \u003cp\u003eExercise: Creating Your Relational Financial Vision 195\u003c\/p\u003e \u003cp\u003eThe Shared Vision Process 196\u003c\/p\u003e \u003cp\u003eNotes 199\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14 Your Plan 201\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAre You Ready to Take Action? (It’s Okay If You’re Not) 202\u003c\/p\u003e \u003cp\u003eMoney Mammoth Evolutionary Path 203\u003c\/p\u003e \u003cp\u003eStart Here: Building Your Mammoth Foundation 203\u003c\/p\u003e \u003cp\u003eSurvival 204\u003c\/p\u003e \u003cp\u003eHunting and Gathering 221\u003c\/p\u003e \u003cp\u003eAdaptation versus Extinction 227\u003c\/p\u003e \u003cp\u003eProgress Measurement Tools 230\u003c\/p\u003e \u003cp\u003eNotes 231\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 15 Your Success 233\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eYour Financial Survival Guide 234\u003c\/p\u003e \u003cp\u003eYour Evolution 239\u003c\/p\u003e \u003cp\u003eBecoming Your Money Mammoth 241\u003c\/p\u003e \u003cp\u003eIt Is Your Time to Evolve 241\u003c\/p\u003e \u003cp\u003eThe Blue Pill or the Red Pill 243\u003c\/p\u003e \u003cp\u003eIndex 247\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eBRAD KLONTZ, PSY.D, CFP,\u003c\/b\u003e is a Certified Financial Planner and a financial psychologist who helps individuals and families understand their views about money. He is Associate Professor of Practice in Financial Psychology and Behavioral Finance at Creighton University's Heider College of Business. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eEDWARD HORWITZ, P\u003csmall\u003eH\u003c\/small\u003eD, CFP, FBS,\u003c\/b\u003e is a Certified Financial Planner and a Financial Behavioral Specialist with expertise in financial planning, risk management, and creating financial psychology solutions for organizations. He is an Associate Professor of Practice at Creighton University's Heider College of Business and holds the Mutual of Omaha Chair in Risk Management. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eTED KLONTZ, P\u003csmall\u003eH\u003c\/small\u003eD,\u003c\/b\u003e is Associate Professor of Practice in Financial Psychology and Behavioral Finance at Creighton University's Heider College of Business and a founder of the Financial Psychology Institute.   \u003c\/p\u003e\u003cp\u003eWritten by renowned financial psychologists, professors, and certified financial planners, \u003ci\u003eMoney Mammoth\u003c\/i\u003e shows readers how to change the behaviors and impulses that lead them financially astray. Full of actionable advice and practical strategies designed to help the average person achieve financial independence, the book acts as a guidepost for those who wish to take control of their personal finances and money relationships. Whether you're a hopeless spendthrift or hopelessly thrifty, \u003ci\u003eMoney Mammoth\u003c\/i\u003e will help you save and enjoy your money. \u003c\/p\u003e\u003cp\u003eThe book is written in three parts, each of which is designed to assist you in reaching a destination of financial well-being. From identifying the sources of your less-than-optimal behaviors to showing you how you can take steps to change those behaviors into something more useful, \u003ci\u003eMoney Mammoth\u003c\/i\u003e is a how-to guide for permanently improving your relationship with money. \u003c\/p\u003e\u003cp\u003eEven as the authors provide sophisticated psychological information about the causes of our financial stress, the book remains approachable and highly engaging. You'll learn about topics as varied as the psychological biases that infect our thinking about money and the evolutionary origins of those biases, all while enjoying the authors' highly practical and readable approach. \u003c\/p\u003e\u003cp\u003ePerfect for anyone who hopes to regain control of their credit, accounts, and financial behavior, as well as those who just need to brush up on the basics of personal finance, \u003ci\u003eMoney Mammoth\u003c\/i\u003e also belongs on the bookshelves of everyone with a curiosity about the intersection of psychology and our relationships with money and finance. The book is a must-read amongst financial planners and professionals seeking a better understanding of some of the psychological underpinnings of the behaviors they see in their clients every day.   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eImprove your relationship with money in this approachable, one-stop, personal finance resource\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eDo you struggle with your personal finances? Do you spend (or save) too much? Do you struggle with your money relationships and communicating about money issues with your children, parents, or spouse? \u003ci\u003eMoney Mammoth\u003c\/i\u003e offers you a fresh and effective approach to managing your money. Incorporating lessons from psychology, behavioral economics, and financial planning, the distinguished authors lay out a step-by-step plan to understanding your financial behaviors and changing them for the better. The book is a must-read for anyone who desires to improve how they save, spend, share, donate, and invest money. \u003c\/p\u003e\u003cp\u003eFull of applicable strategies and concrete, real-life advice for everyday spenders and savers, \u003ci\u003eMoney Mammoth\u003c\/i\u003e shows readers how deep-seated evolutionary and psychological roadblocks can subtly interfere with their best financial intentions. The book goes on to describe how to overcome those roadblocks, using tried-and-true behavioral tricks to change your negative practices into positive ones. \u003c\/p\u003e\u003cp\u003eWritten for anyone who hopes to reboot their relationship with money and for those who just need to brush up on the basics of responsible financial behavior, \u003ci\u003eMoney Mammoth\u003c\/i\u003e is also ideal for those with a curiosity about the intersection between psychology, economics, and personal finance.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989652455653,"sku":"NP9781119636045","price":39.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119636045.jpg?v=1761784968","url":"https:\/\/k12savings.com\/es\/products\/money-mammoth-isbn-9781119636045","provider":"K12savings","version":"1.0","type":"link"}