{"product_id":"jims-book-isbn-9780730368151","title":"Jim's Book","description":"\u003cp\u003e\u003cb\u003eMeet the man and uncover the story behind one of Australia’s most recognised brands \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWe all know Jim’s. Maybe you just passed a Jim’s Mowing trailer on the road; or maybe there’s a Jim’s Cleaning van parked across the street each Tuesday morning; or maybe your best mate is laughing all the way to the bank after quitting the city and starting his new Jim’s Fencing franchise, but do you know the real story behind the Jim’s Group and its founder, Jim Penman?\u003c\/p\u003e \u003cp\u003eBrutally efficient, socially awkward, and a tireless perfectionist, Jim is as complex and fascinating as the Jim’s Group. This book is a warts-and-all look at his colourful life that delves deep into how he ignored conventional thinking to turn a few mowing rounds into a corporate juggernaut built on always putting the customer first. Jim’s unique approach revolutionised Australia’s business landscape, providing thousands of people the opportunity to create and grow their own businesses.\u003c\/p\u003e \u003cp\u003eMost Australians know very little about the man who created one of the nation’s most famous companies. For all of his success, Jim is remarkably unassuming and approachable\u003ci\u003e. \u003c\/i\u003eIn this authorised biography, author Catherine Moolenschot sat down with Jim and over one hundred people who know him — from franchisees and franchisors, to family, friends, and adversaries — to get up close and personal with the surprising story of one of Australia’s biggest brands and the man who made it all happen.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eJim’s Book \u003c\/i\u003etells the fascinating story of the man and the business that bears his name. Equal parts biography, history and philosophy, this book takes readers on a journey through one man’s remarkable life.\u003c\/p\u003e \u003cp\u003ePrologue vii\u003c\/p\u003e \u003cp\u003eSummary of the Jim’s Group Structure xi\u003c\/p\u003e \u003cp\u003eIntroduction: ‘The Real Jim’ xiii\u003c\/p\u003e \u003cp\u003e1 The Early Years 1\u003c\/p\u003e \u003cp\u003e2 The Accidental Gardener 17\u003c\/p\u003e \u003cp\u003e3 Jim’s Calling 31\u003c\/p\u003e \u003cp\u003e4 This Little, Short-term Mowing Business 43\u003c\/p\u003e \u003cp\u003e5 Divorce 65\u003c\/p\u003e \u003cp\u003e6 The Jim’s Brand Expands 73\u003c\/p\u003e \u003cp\u003e7 The Jim Way 89\u003c\/p\u003e \u003cp\u003e8 Winning the Lottery 101\u003c\/p\u003e \u003cp\u003e9 Growth 113\u003c\/p\u003e \u003cp\u003e10 Business Can Be Tough 129\u003c\/p\u003e \u003cp\u003e11 Jim’s Training 145\u003c\/p\u003e \u003cp\u003e12 The Franchisee Experience 163\u003c\/p\u003e \u003cp\u003e13 ‘A Serial Firer’ 175\u003c\/p\u003e \u003cp\u003e14 Revolt in the Ranks 187\u003c\/p\u003e \u003cp\u003e15 Tackling Insurance 205\u003c\/p\u003e \u003cp\u003e16 Looking for The One 213\u003c\/p\u003e \u003cp\u003e17 Duelling Diggers 225\u003c\/p\u003e \u003cp\u003e18 Funding a Lifelong Passion 235\u003c\/p\u003e \u003cp\u003e19 It’s All About Character 247\u003c\/p\u003e \u003cp\u003e20 Looking to the Future 259\u003c\/p\u003e \u003cp\u003eEndnotes 265\u003c\/p\u003e \u003cp\u003eAbout the Author 267\u003c\/p\u003e \u003cp\u003eAcknowledgements 269\u003c\/p\u003e \u003cp\u003eList of Interviewees 271\u003c\/p\u003e \u003cp\u003eIndex 273\u003c\/p\u003e  \u003cp\u003eCatherine Moolenschot is a novelist, biographer and public speaker. Learn more at catherinemoolenschot.com.au   \u003c\/p\u003e\u003cp\u003e\u003cb\u003eMeet the man and uncover the story behind one of Australia's most recognised brands\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003eWe all know Jim's. Maybe you just passed a Jim's Mowing trailer on the road; or maybe there's a Jim's Cleaning van parked across the street each Tuesday morning; or maybe your best mate is laughing all the way to the bank after quitting the city and starting his new Jim's Fencing franchise, but do you know the real story behind the Jim's Group and its founder, Jim Penman? \u003c\/p\u003e\u003cp\u003eBrutally efficient, socially awkward, and a tireless perfectionist, Jim is as complex and fascinating as the Jim's Group. This book is a warts-and-all look at his colourful life that delves deep into how he ignored conventional thinking to turn a few mowing rounds into a corporate juggernaut built on always putting the customer first. \u003c\/p\u003e\u003cp\u003eIn this authorised biography, author Catherine Moolenschot sat down with Jim and over one hundred people who know him — from franchisees and franchisors, to family, friends, and adversaries — to get up close and personal with the surprising story of one of Australia's biggest brands and the man who made it all happen.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989489729765,"sku":"NP9780730368151","price":22.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780730368151.jpg?v=1761784310","url":"https:\/\/k12savings.com\/es\/products\/jims-book-isbn-9780730368151","provider":"K12savings","version":"1.0","type":"link"}