{"product_id":"how-to-sell-without-being-a-jerk-isbn-9780470224557","title":"How to Sell Without Being a JERK!","description":"In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk salesperson. He detonates traditional sales methods and replaces them with modern techniques for reading customer behavior and regulating your own behavior to make more sales without having to get pushy. If you want to sell more and be a nicer person, this is an ideal sales resource. \u003cp\u003eForeword xi\u003c\/p\u003e \u003cp\u003eAcknowledgments xv\u003c\/p\u003e \u003cp\u003eIntroduction xvii\u003c\/p\u003e \u003cp\u003eCHAPTER ONE What Exactly Is Wrong with Salespeople? 3\u003c\/p\u003e \u003cp\u003eCHAPTER TWO Respect Is Earned 21\u003c\/p\u003e \u003cp\u003eCHAPTER THREE Foolproof Approaches to the World’s \u003ci\u003eSecond\u003c\/i\u003e Oldest Profession 49\u003c\/p\u003e \u003cp\u003eCHAPTER FOUR Moving Conversations Forward 67\u003c\/p\u003e \u003cp\u003eCHAPTER FIVE Process and Completion 85\u003c\/p\u003e \u003cp\u003eCHAPTER SIX Million-Dollar Questions 109\u003c\/p\u003e \u003cp\u003eCHAPTER SEVEN Handling Objections 129\u003c\/p\u003e \u003cp\u003eCHAPTER EIGHT Selling Honestly and Using Appropriate Language 153\u003c\/p\u003e \u003cp\u003eCHAPTER NINE Closed Sales and Closing Sales 167\u003c\/p\u003e \u003cp\u003eCHAPTER TEN Bringing It All Together 179\u003c\/p\u003e \u003cp\u003eIndex 195\u003c\/p\u003e \u003cp\u003eAbout the Author 203\u003c\/p\u003e   \u003cp\u003e\u003cb\u003eJOHN KLYMSHYN \u003c\/b\u003eis a prolific writer, busy speaker, and dedicated family man. He is President of The Business Generator, a sales management and team effectiveness training firm. He teaches other professionals how to sell, connect, lead, and communicate without being a jerk. He has built, fixed, or managed sales teams to success in several industries and maintains a marquee client list of companies and professional associations from Toronto to Miami, Seattle to Mexico City.    \u003c\/p\u003e\u003cp\u003e\u003cb\u003eHow to SELL Without Being a JERK!\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eTired of cute comments and refried attitude-adjustment theories? Sure there must be some way that you can sell more and develop more return business? Yearning for a more honorable, human approach to selling that will let you make more money, have fun, and feel good about what you do? \u003ci\u003eHow to Sell Without Being a JERK!\u003c\/i\u003e is the no-nonsense guide you've been waiting for. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eHow to Sell Without Being a JERK!\u003c\/i\u003e shows you how to make positive and assertive sales presentations in a way that forges long-lasting relationships, builds client confidence, and keeps you out of the \"jerk\" category for good. Renowned sales professional and mentor John Klymshyn analyzes the structure of a well-managed sales call and shows you how to build your presentation using a logical, creative design and a specific plan that will result in a long-lasting structure. \u003c\/p\u003e\u003cp\u003eUsing true stories from the trenches, examples of right and wrong approaches, and plain, cut-to-the-chase language, Klymshyn dissects the ideology that makes many salespeople sell with a callous approach. He explains how traditional methods of selling contribute to the \"jerk\" stereotype and how best to avoid the label. \u003c\/p\u003e\u003cp\u003eAt the core of Klymshyn's approach is the belief that developing the ability to read your audience is your most valuable tool when it comes to making a sale. He shows you how to hear, read, and know what people say and what they mean. He also presents a series of painfully true stories that underscore the importance of not being a jerk—stories that will have you laughing, nodding, and even cringing. Stop being a jerk—and start selling more.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989383528677,"sku":"NP9780470224557","price":27.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780470224557.jpg?v=1761783898","url":"https:\/\/k12savings.com\/es\/products\/how-to-sell-without-being-a-jerk-isbn-9780470224557","provider":"K12savings","version":"1.0","type":"link"}