How to Say It to Sell It

Based on a unique, customer-centric approach to selling, How to Say It(r) to Sell It provides practical, real world strategies proven to significantly increase sales results. Packed with power words, concrete examples, useable scripts, and specific communicative steps, this book is the key to reaching sales success.

Sue Hershkowitz-Coore is an internationally recognized communications expert. Sue is the author of Power Sales Writing and the coauthor of Writing with Influence. She has been designated a Platinum speaker by the 20,500-member organization, Meeting Professionals International.