{"product_id":"how-to-build-and-market-your-mental-health-practice-isbn-9780471147602","title":"How to Build and Market Your Mental Health Practice","description":"The help you need to continue helping those in need\u003cbr\u003e \u003cbr\u003e This book is for mental health professionals who wonder how tosurvive in the constantly changing mental health servicesmarketplace. It provides crucial advice on how to build and run amental health practice while serving clients and coping with theseemingly endless series of adjustments, documentationrequirements, and ethical dilemmas that confront the professiontoday.\u003cbr\u003e \u003cbr\u003e Successful psychotherapist and practice consultant Linda L. Lawlesstakes you step by step through the process of evaluating yourcurrent position, choosing a professional path, and taking decisiveaction to achieve your business goals. She covers the nuts andbolts of the business side of private practice--including rentingoffice space, securing referrals, billing and record keeping, andoffice management.\u003cbr\u003e \u003cbr\u003e This accessible guidebook also shows you how to:\u003cbr\u003e * Market your services effectively and ethically\u003cbr\u003e * Enhance your professional reputation\u003cbr\u003e * Build a steady client referral base either inside or outside themanaged care system\u003cbr\u003e * Position yourself to serve client and community needs, whilebuilding the kind of practice you want\u003cbr\u003e \u003cbr\u003e Supplemented with dozens of sample brochures, business plans,marketing plans, and self-assessment exercises, Therapy, Inc. isthe book that beleaguered therapists and counselors have beenwaiting for. Taking Stock of Where You Stand.\u003cbr\u003e \u003cbr\u003e Establishing a Practice.\u003cbr\u003e \u003cbr\u003e Analyzing Your Services: The Basket Maker's Story.\u003cbr\u003e \u003cbr\u003e Developing a Marketing Plan.\u003cbr\u003e \u003cbr\u003e Making the Most of Your Marketing Tools.\u003cbr\u003e \u003cbr\u003e Getting the Word Out: Publicity and Promotion.\u003cbr\u003e \u003cbr\u003e Managing to Care.\u003cbr\u003e \u003cbr\u003e Change, Innovation, and Maintenance of Success.\u003cbr\u003e \u003cbr\u003e Bibliography.\u003cbr\u003e \u003cbr\u003e Index. LINDA L. LAWLESS, MA, LMFT, LMHC, CGT, is a licensed psychotherapist with over 20 years' experience in the field. She is co-founder of the Professional Training Institute, which provides practice consultation for psychotherapists, and she has lectured extensively on practice building.  The help you need to continue helping those in need  \u003cp\u003eThis book is for mental health professionals who wonder how to survive in the constantly changing mental health services marketplace. It provides crucial advice on how to build and run a mental health practice while serving clients and coping with the seemingly endless series of adjustments, documentation requirements, and ethical dilemmas that confront the profession today.\u003c\/p\u003e \u003cp\u003eSuccessful psychotherapist and practice consultant Linda L. Lawless takes you step by step through the process of evaluating your current position, choosing a professional path, and taking decisive action to achieve your business goals. She covers the nuts and bolts of the business side of private practice—including renting office space, securing referrals, billing and record keeping, and office management.\u003c\/p\u003e \u003cp\u003eThis accessible guidebook also shows you how to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eMarket your services effectively and ethically\u003c\/li\u003e \u003cli\u003eEnhance your professional reputation\u003c\/li\u003e \u003cli\u003eBuild a steady client referral base either inside or outside the managed care system\u003c\/li\u003e \u003cli\u003ePosition yourself to serve client and community needs, while building the kind of practice you want\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eSupplemented with dozens of sample brochures, business plans, marketing plans, and self-assessment exercises, Therapy, Inc. is the book that beleaguered therapists and counselors have been waiting for.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989377597669,"sku":"NP9780471147602","price":86.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471147602.jpg?v=1761783878","url":"https:\/\/k12savings.com\/es\/products\/how-to-build-and-market-your-mental-health-practice-isbn-9780471147602","provider":"K12savings","version":"1.0","type":"link"}