{"product_id":"guerrilla-teleselling-isbn-9780471242796","title":"Guerrilla TeleSelling","description":"The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet.\u003cbr\u003e \u003cbr\u003e \"This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!\" -Brian Tracy, author The Psychology of Achievement.\u003cbr\u003e \u003cbr\u003e \"Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients.\" -Judy Lanier, author 50 Ways to Motivate \u0026amp; Inspire Your Call Center Teams Past National President, American Telemarketing Association.\u003cbr\u003e \u003cbr\u003e \"Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful.\" -Erik Lounsbury, Editor Telemarketing(r) \u0026amp; Call Center Solutions(TM).Eine Fülle geheimer Insider-Tricks und Kniffe des effizienten und erfolgreichen Verkaufs - und zwar über elektronische Medien wie Telefon, Fax, E-mail und Internet! Was zeichnet einen guten Telefonverkäufer aus? Wie erreicht man die besten Märkte? Wie schafft man es, telefonisch bis zu den Entscheidungsträgern vorzudringen? Das Buch gibt Antwort auf diese und viele weitere Fragen. (8\/98) GETTING READY FOR BUSINESS.\u003cbr\u003e \u003cbr\u003e Why TeleSelling?\u003cbr\u003e \u003cbr\u003e What Makes Guerrilla TeleSelling Unique?\u003cbr\u003e \u003cbr\u003e Setting Goals and Objectives.\u003cbr\u003e \u003cbr\u003e How to Stay Motivated.\u003cbr\u003e \u003cbr\u003e Preparing Your TeleSelling Workspace.\u003cbr\u003e \u003cbr\u003e Controlling Interruptions.\u003cbr\u003e \u003cbr\u003e Managing Pressure and Stress.\u003cbr\u003e \u003cbr\u003e Your TeleSelling Voice.\u003cbr\u003e \u003cbr\u003e Greeting Inbound Calls.\u003cbr\u003e \u003cbr\u003e Increase Your Caller's Satisfaction.\u003cbr\u003e \u003cbr\u003e Developing an Effective Script.\u003cbr\u003e \u003cbr\u003e Lead Management Systems.\u003cbr\u003e \u003cbr\u003e Whom to Call?\u003cbr\u003e \u003cbr\u003e GUERRILLA TACTICS THAT GET THE BUSINESS.\u003cbr\u003e \u003cbr\u003e Opening Moves.\u003cbr\u003e \u003cbr\u003e Getting Through Voice Mail.\u003cbr\u003e \u003cbr\u003e Questioning and Qualifying.\u003cbr\u003e \u003cbr\u003e The 37 Magic Selling Questions.\u003cbr\u003e \u003cbr\u003e Presenting Your Proposal.\u003cbr\u003e \u003cbr\u003e Ask for the Order.\u003cbr\u003e \u003cbr\u003e Dealing with Objections.\u003cbr\u003e \u003cbr\u003e Serve to Sell Again.\u003cbr\u003e \u003cbr\u003e MANAGING A TELESELLING DEPARTMENT.\u003cbr\u003e \u003cbr\u003e Finding the Right People.\u003cbr\u003e \u003cbr\u003e Measuring Your Success.\u003cbr\u003e \u003cbr\u003e CREATING YOUR TELEPRESENCE.\u003cbr\u003e \u003cbr\u003e Creating a Guerrilla Marketing Calendar.\u003cbr\u003e \u003cbr\u003e Staying in Front of the Customer.\u003cbr\u003e \u003cbr\u003e Make Your Sales Letters Sizzle.\u003cbr\u003e \u003cbr\u003e Just the Fax.\u003cbr\u003e \u003cbr\u003e Creating Effective Newsletters.\u003cbr\u003e \u003cbr\u003e Become an Author and an Authority.\u003cbr\u003e \u003cbr\u003e Electronic Brochures.\u003cbr\u003e \u003cbr\u003e Marketing Yourself On-Line.\u003cbr\u003e \u003cbr\u003e Videoconferencing and Other Modern Miracles.\u003cbr\u003e \u003cbr\u003e Appendix.\u003cbr\u003e \u003cbr\u003e Bibliography.\u003cbr\u003e \u003cbr\u003e Index. \u003cp\u003e\u003cb\u003eJay Conrad Levison\u003c\/b\u003e is the author of the best-selling \u003ci\u003eGuerrilla Marketing Series\u003c\/i\u003e.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eMark S. A. Smith\u003c\/b\u003e, an internationally acclaimed speaker and writer on trade show selling, has over 200 articles published and was past president of the Colorado Speakers Association.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eOrvel Ray Wilson\u003c\/b\u003e is an internationally acclaimed author and speakeron sales, marketing, and management. Coauthor of \u003ci\u003eGuerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales\u003c\/i\u003e, he is President of The Guerrilla Group, Inc., an international trainingand consulting firm serving clients worldwide.\u003c\/p\u003e The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet.\u003cbr\u003e \u003cbr\u003e \"This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!\" -Brian Tracy, author The Psychology of Achievement.\u003cbr\u003e \u003cbr\u003e \"Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients.\" -Judy Lanier, author 50 Ways to Motivate \u0026amp; Inspire Your Call Center Teams Past National President, American Telemarketing Association.\u003cbr\u003e \u003cbr\u003e \"Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful.\" -Erik Lounsbury, Editor Telemarketing(r) \u0026amp; Call Center Solutions(TM).","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47989317370085,"sku":"NP9780471242796","price":30.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780471242796.jpg?v=1761783646","url":"https:\/\/k12savings.com\/es\/products\/guerrilla-teleselling-isbn-9780471242796","provider":"K12savings","version":"1.0","type":"link"}