{"product_id":"business-plans-for-canadians-for-dummies-isbn-9781118349120","title":"Business Plans For Canadians for Dummies","description":"\u003cb\u003eThe only book dedicated to helping Canadians write winning business plans, newly revised and updated\u003c\/b\u003e  \u003cp\u003ePacked with everything you need to get your business moving in the right direction—whether you're part of a large corporation or a one-person show—\u003ci\u003eBusiness For Canadians For Dummies, Second Edition\u003c\/i\u003e is the ultimate guide to building a better, more productive, and more profitable business. Accessible and comprehensive, the book walks you through every milestone in business planning, including creating a right-on mission statement; pinpointing the needs of your customers; scoping out the competition; simplifying all the financial stuff; staying on top of trends, and fostering a winning atmosphere for your staff.\u003c\/p\u003e \u003cp\u003eFully revised and updated, this new edition offers information anyone starting a business in Canada needs to know. Author and small-business expert Nada Wagner presents invaluable resources to help you write a plan, examines how government policies affect business, and looks at business trends unique to Canada. With inspiring—and cautionary—anecdotes about Canadian businesses, \u003ci\u003eBusiness Plans For Canadians For Dummies\u003c\/i\u003e is a fun and informative read for any entrepreneur.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eNewly revised edition of the only book that helps Canadians write better business plans, loaded with all-new content\u003c\/li\u003e \u003cli\u003eCovers the key milestones in business planning at every stage\u003c\/li\u003e \u003cli\u003eFilled with anecdotes about real businesses to bring the concepts described vividly to life\u003c\/li\u003e \u003cli\u003eIncludes a brand new sample business plan, complete with financial documents\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eAn invaluable resource for entrepreneurs and business owners across the country, \u003ci\u003eBusiness Plans For Canadians For Dummies, Second Edition\u003c\/i\u003e is the definitive book on building a business plan, and creating a better business.\u003c\/p\u003e  Introduction  1  \u003cp\u003e\u003cb\u003ePart I: Knowing Where You Want to Go  7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Preparing to Do a Business Plan 9\u003c\/p\u003e \u003cp\u003eChapter 2: Understanding the Importance of a Business Plan 23\u003c\/p\u003e \u003cp\u003eChapter 3: Setting Off in the Right Direction37\u003c\/p\u003e \u003cp\u003eChapter 4: Charting the Proper Course 51\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Describing Your Marketplace  65\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5: Examining the Business Environment 67\u003c\/p\u003e \u003cp\u003eChapter 6: Slicing and Dicing Markets 87\u003c\/p\u003e \u003cp\u003eChapter 7: Getting Better Acquainted with Customers 107\u003c\/p\u003e \u003cp\u003eChapter 8: Checking Out Your Competition 123\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Weighing Your Company’s Prospects 143\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 9: Assessing Where You Stand Today 145\u003c\/p\u003e \u003cp\u003eChapter 10: Making Money Doing What You Do Best 163\u003c\/p\u003e \u003cp\u003eChapter 11: Figuring Out the Financial Details 179\u003c\/p\u003e \u003cp\u003eChapter 12: Forecasting and Budgeting 203\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Looking to the Future  223\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 13: Managing Uncertainty 225\u003c\/p\u003e \u003cp\u003eChapter 14: Thinking Strategically 247\u003c\/p\u003e \u003cp\u003eChapter 15: Growing Up and Growing Bigger269\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Putting Your Business Plan into Action  293\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 16: Shaping Your Organization 295\u003c\/p\u003e \u003cp\u003eChapter 17: Leading the Way 307\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: The Part of Tens  315\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 18: Ten Signs That Your Business Plan Needs Refreshing 317\u003c\/p\u003e \u003cp\u003eChapter 19: Ten Questions to Ask about Your Plan 321\u003c\/p\u003e \u003cp\u003eChapter 20: Ten Business-Planning Never-Evers 325\u003c\/p\u003e \u003cp\u003eAppendix: A Sample Business Plan 329\u003c\/p\u003e \u003cp\u003eIndex  345\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePaul Tiffany\u003c\/b\u003e, PhD, is a professor at the Haas School of Business, UC Berkeley.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eSteven D. Peterson\u003c\/b\u003e, PhD, is the founder and Managing Partner of Strategic Play.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eNada Wagner\u003c\/b\u003e, MBA, is one of the principals of Next Wave Marketing and a professor at The Business School, Humber ITAL.\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eExpert tips and strategies to help Canadians create winning business plans\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBusiness Plans For Canadians For Dummies\u003c\/i\u003e guides your business in the right direction whether you're part of a large corporation or a one-person show. This down-to-earth book guides you through every milestone in business planning, including creating a right-on mission statement; pinpointing the needs of your customers; scoping out your best competitive position; simplifying all the financial stuff; staying on top of trends, and fostering a captivating atmosphere for your staff. \u003ci\u003eBusiness Plans For Canadians For Dummies\u003c\/i\u003e is a fun and informative read for any entrepreneur.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eStart planning — find out what resources are available to help you build your business plan\u003c\/li\u003e \u003cli\u003eCraft your mission statement — clarify your vision, values, and goals\u003c\/li\u003e \u003cli\u003eTake a closer look at your industry — analyze your competition and your target market\u003c\/li\u003e \u003cli\u003eDiscover your company's best — and worst — assets — find out how to play to your strengths and improve upon your weaknesses\u003c\/li\u003e \u003cli\u003eCreate your company's budget and forecast your sales — delve into income statements and balance sheets\u003c\/li\u003e \u003cli\u003eZero in on a business strategy — use your strategy to establish your competitive advantage\u003c\/li\u003e \u003cli\u003eLearn from Canadian examples — explore local inspirational stories and cautionary tales\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHow to establish your company vision and values\u003c\/li\u003e \u003cli\u003eWays to protect your intellectual property\u003c\/li\u003e \u003cli\u003eMarket research strategies\u003c\/li\u003e \u003cli\u003eThe importance of competition in the industry\u003c\/li\u003e \u003cli\u003eSecrets to understanding your customers' needs\u003c\/li\u003e \u003cli\u003eTactics to recognize business opportunities and threats\u003c\/li\u003e \u003cli\u003eHow to promote your business using traditional and new media\u003c\/li\u003e \u003cli\u003eA sample business plan, complete with income statement, balance sheet, and cash-flow statement\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cb\u003eLearn to:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e \u003cli\u003eGet better acquainted with your target market\u003c\/li\u003e \u003cli\u003eCraft a competitive strategy\u003c\/li\u003e \u003cli\u003eWrite clear and concise mission and values statements\u003c\/li\u003e \u003cli\u003eForecast and budget wisely\u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47988872708325,"sku":"NP9781118349120","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118349120.jpg?v=1761781862","url":"https:\/\/k12savings.com\/es\/products\/business-plans-for-canadians-for-dummies-isbn-9781118349120","provider":"K12savings","version":"1.0","type":"link"}