{"product_id":"business-models-for-dummies-isbn-9781118547618","title":"Business Models For Dummies","description":"\u003cb\u003eWrite a business model? Easy.\u003c\/b\u003e  \u003cp\u003e\u003ci\u003eBusiness Models For Dummies\u003c\/i\u003e helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eShows you how to define the purpose of a business and its profitability to customers\u003c\/li\u003e \u003cli\u003eServes as a thorough guide to business modeling techniques\u003c\/li\u003e \u003cli\u003eHelps to ensure that your business has the very best business model possible\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you need to update a business model due to changes in the market or maturation of your company,\u003ci\u003eBusiness Models For Dummies\u003c\/i\u003e has you covered.\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Getting Started with Business Models 9\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: What Is a Business Model and Why Does It Matter? 11\u003c\/p\u003e \u003cp\u003eChapter 2: Business Models Defined 19\u003c\/p\u003e \u003cp\u003eChapter 3: Business Models Come in Many Different Forms 35\u003c\/p\u003e \u003cp\u003eChapter 4: Your Business Success Depends Upon Your Business Model 41\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Creating a Winning Business Model 51\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5: Using Tools to Design Your Business Model 53\u003c\/p\u003e \u003cp\u003eChapter 6: Finding the Most Attractive Markets to Create a Powerful Offering 65\u003c\/p\u003e \u003cp\u003eChapter 7: Completing Your Offering with a Unique Value Proposition 83\u003c\/p\u003e \u003cp\u003eChapter 8: Making Money with Your Business Model 99\u003c\/p\u003e \u003cp\u003eChapter 9: Monetization through Sales Performance 129\u003c\/p\u003e \u003cp\u003eChapter 10: Making Your Business Model Last 135\u003c\/p\u003e \u003cp\u003eChapter 11: Sustaining Your Business Model: Innovating and Avoiding Pitfalls 149\u003c\/p\u003e \u003cp\u003eChapter 12: Cashing In 157\u003c\/p\u003e \u003cp\u003eChapter 13: Analyzing Your Business Model 171\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Dealing with Change 185\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Knowing that All Business Models Erode 187\u003c\/p\u003e \u003cp\u003eChapter 15: Looking for Signs that Your Business Model Is Weakening 195\u003c\/p\u003e \u003cp\u003eChapter 16: Detecting Hidden Problems and Adapting before It’s Too Late 207\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Business Model Innovation 219\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 17: Figuring Out Where to Begin the Innovation Process 221\u003c\/p\u003e \u003cp\u003eChapter 18: Starting the Innovation Process 233\u003c\/p\u003e \u003cp\u003eChapter 19: Using Disruptive Innovation 243\u003c\/p\u003e \u003cp\u003eChapter 20: Crowdsourcing as Advanced Business Model Innovation 255\u003c\/p\u003e \u003cp\u003eChapter 21: Utilizing Virtualized Sales Processes 269\u003c\/p\u003e \u003cp\u003eChapter 22: Profiting from the Dynamics of Insurance 285\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: The Part of Tens 299\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 23: Ten Terrific Business Models 301\u003c\/p\u003e \u003cp\u003eChapter 24: Ten Signs You May Have an Issue with Your Business Model 319\u003c\/p\u003e \u003cp\u003eChapter 25: Applying Ten Sources of Business Model Innovation 329\u003c\/p\u003e \u003cp\u003eChapter 26: Ten Things a Venture Capitalist Never Wants to Hear About Your Business 339\u003c\/p\u003e \u003cp\u003eIndex 347\u003c\/p\u003e \u003cp\u003e\u003cb\u003eJim Muehlhausen\u003c\/b\u003e is the founder and President of the Business Model Institute as well as consultant and speaker to businesses large and small. He is the author of \u003ci\u003eThe 51 Fatal Business Errors and How to Avoid Them\u003c\/i\u003e and a frequent contributor to \u003ci\u003eEntrepreneur, Businessweek,\u003c\/i\u003e and dozens of other publications.\u003c\/p\u003e  \u003cp\u003eLearn to:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eWrite a solid business model\u003c\/li\u003e \u003cli\u003eMaster business model innovation\u003c\/li\u003e \u003cli\u003eMaster business modeling techniques\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eWrite a business model? Easy.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBusiness Models For Dummies\u003c\/i\u003e helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to make a value proposition, define a market segment, locate your company's position in the value chain, create a revenue generation statement, identify competitors, develop a competitive strategy, and much more.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eBusiness Models 101 — find out what a business model is, why it matters to your business, how it's defined, and the differences between a business model, a business plan, and competitive advantage\u003c\/li\u003e \u003cli\u003eThe nuts and bolts — discover several tools you can use to brainstorm, structure your business model, and divide it into three overarching areas: offering, monetization, and sustainability\u003c\/li\u003e \u003cli\u003eThe more things change — get the know-how to spot an eroding business model and use innovation to not only rectify it but also improve your business model\u003c\/li\u003e \u003cli\u003ePut the \"I\" in innovation — learn how clever businesspeople innovated their business models over decades to come up with powerful tactics like crowdsourcing, virtualized sales processes, and offering insurance to customers\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eOpen the book and find:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe recipe for a successful business model\u003c\/li\u003e \u003cli\u003eCommon aspects of all business models\u003c\/li\u003e \u003cli\u003eTools to design your business model\u003c\/li\u003e \u003cli\u003eHow to build a profitable revenue model\u003c\/li\u003e \u003cli\u003eThe importance of having ongoing competitive advantage\u003c\/li\u003e \u003cli\u003eWays to innovate your business model and avoid pitfalls\u003c\/li\u003e \u003cli\u003eWhy all business models will eventually erode\u003c\/li\u003e \u003cli\u003eLots of real-life examples from real companies\u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47988872511717,"sku":"NP9781118547618","price":34.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118547618.jpg?v=1761781862","url":"https:\/\/k12savings.com\/es\/products\/business-models-for-dummies-isbn-9781118547618","provider":"K12savings","version":"1.0","type":"link"}