{"product_id":"business-model-innovation-strategy-isbn-9781119689683","title":"Business Model Innovation Strategy","description":"\u003cp\u003e\u003cb\u003eThe most comprehensive, global guide to business model design and innovation for \u003c\/b\u003e\u003cb\u003eacademic and business audiences.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBusiness Model Innovation Strategy: Transformational Concepts and Tools for Entrepreneurial Leaders \u003c\/i\u003eis centered on a timely, mission-critical strategic issue that both founders of new firms and senior managers of incumbent firms globally need to address as they reimagine their firms in the post COVID-19 world. The book, which draws on over 20 years of the authors collaborative theoretical and rigorous empirical research, has a pragmatic orientation and is filled with examples and illustrations from around the world.\u003c\/p\u003e \u003cp\u003eThis action-oriented book provides leaders with a rigorous and detailed guide to the design and implementation of innovative, and scalable business models for their companies. Faculty and students can use \u003ci\u003eBusiness Model Innovation Strategy\u003c\/i\u003e as a textbook in undergraduate, MBA, and EMBA degree courses as well as in executive courses of various designs and lengths. The content of the book has been tested in both degree and non-degree courses at some of the world's leading business schools and has helped students and firm leaders to develop ground-breaking business model innovations.\u003c\/p\u003e \u003cp\u003eThis book will help you:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eLearn the basics of business model innovation¯including the latest developments in the field\u003c\/li\u003e \u003cli\u003eLearn how business model innovation presents new and profitable business opportunities in industries that were considered all but immune to attacks from newcomers\u003c\/li\u003e \u003cli\u003eLearn how to determine the viability of your current business model\u003c\/li\u003e \u003cli\u003eExplore new possibilities for value creation by redesigning your firm's business model\u003c\/li\u003e \u003cli\u003eReceive practical, step-by-step guidance on how to introduce business model innovation in your own company\u003c\/li\u003e \u003cli\u003eBecome well-versed in an important area of business strategy and entrepreneurship\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eAuthors Amit and Zott anchored the book on their pioneering research and extensive scholarly and practitioner-oriented publications on the design, implementation, and performance implications of innovative business models. They are the most widely cited researchers in the field of business model innovation, and they teach at the top-ranked Wharton School of the University of Pennsylvania and the prestigious global business school IESE with campuses in Barcelona, Madrid, Munich, New York, and São Paulo.\u003c\/p\u003e \u003cp\u003ePreface xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Foundation and Mindset for Business Model Innovation 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Why Do Business Models Matter? The “What, How, Who, and Why” Framework for Understanding Any Business Model 3\u003c\/p\u003e \u003cp\u003eChapter 2 How Business Models Create Value in New Ways – Case Studies and Theory 27\u003c\/p\u003e \u003cp\u003eChapter 3 Adopting a Business Model Mindset – A Prerequisite for Transformative Innovation 55\u003c\/p\u003e \u003cp\u003eChapter 4 Business Model Innovation – A Fundamentally New Source of Innovation 85\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Strategic Design and Evaluation of Business Model Innovation 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5 Strategic Design of Innovative Business Models – How to Bring Design Thinking and Creativity to Your Business Model 129\u003c\/p\u003e \u003cp\u003eChapter 6 How to Design a New Business Model – A Dynamic Design Method 161\u003c\/p\u003e \u003cp\u003eChapter 7 How to Design a New Business Model – Methods Championed by Startup Entrepreneurs 191\u003c\/p\u003e \u003cp\u003eChapter 8 Value Propositions – The NICE Framework for Measuring the Impact of the Business Model 223\u003c\/p\u003e \u003cp\u003eChapter 9 Evaluating Existing Business Models and Designing New Ones – Your Essential Toolkit 249\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Making Business Model Innovation Happen 277\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10 Implementing Business Model Innovation in Established Firms – Organizational Barriers and How to Overcome Them 279\u003c\/p\u003e \u003cp\u003eChapter 11 Implementing Business Model Innovation in New Ventures – Balancing the Prospects of Shooting for the Stars with the Risks That Can Sink the Ship 307\u003c\/p\u003e \u003cp\u003eChapter 12 Business Model Innovation Strategy in the Digital Age – What Does It Mean for You? 339\u003c\/p\u003e \u003cp\u003eAcknowledgments 355\u003c\/p\u003e \u003cp\u003eAbout the Authors 357\u003c\/p\u003e \u003cp\u003eIndex 361\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eRAPHAEL AMIT\u003c\/b\u003e is a widely cited, award-winning researcher on business models. He is the Marie and Joseph Melone Professor and a Professor of Management at the Wharton School, University of Pennsylvania. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eCHRISTOPH ZOTT\u003c\/b\u003e is a business model innovation expert and Professor of Entrepreneurship at the prestigious IESE Business School in Spain. Professor Zott’s research on business models has appeared in top publications around the world.   \u003c\/p\u003e\u003cp\u003eRaphael Amit and Christoph Zott are among the world’s top researchers in the field of business model innovation. Their pioneering theoretical and empirical work forms the foundation of their new book, \u003ci\u003eBusiness Model Innovation Strategy: Transformational Concepts and Tools for Entrepreneurial Leaders\u003c\/i\u003e. \u003c\/p\u003e\u003cp\u003eThe business model is a cornerstone of strategy for both founders and senior managers. In today’s competitive and uncertain business landscape, some of the biggest potential for disruption and growth lies in a mindfully designed, robust, and scalable business model innovation strategy. Though the business world seems increasingly ruled by the tech-minded, it takes true \u003ci\u003ebusiness\u003c\/i\u003e leadership to implement business model innovation—and to reap the potential rewards that come with it. \u003c\/p\u003e\u003cp\u003eTomorrow’s great leaders will be those who can reimagine organizational structure and operations to build resilient businesses that operate efficiently and provide more value than their competitors. This book provides authoritative guidance for both students and business managers toward that goal, using examples from around the world to illustrate the design and implementation of innovative, scalable business models. \u003ci\u003eBusiness Model Innovation Strategy\u003c\/i\u003e includes: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFull coverage of the basics of business model innovation—including the latest developments in the field\u003c\/li\u003e\n\u003cli\u003eAnalysis of profit and growth opportunities through business model innovation, also in industries formerly considered immune to disruption\u003c\/li\u003e\n\u003cli\u003eStep-by-step guidance to determining the viability of current business models, and to designing and implementing them\u003c\/li\u003e\n\u003cli\u003eStrategy insights built upon groundbreaking research from leading business model innovation experts\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eFor organizations in need of a new energy for growth and future development, business model innovation is critical. \u003ci\u003eBusiness Model Innovation Strategy\u003c\/i\u003e is the first book on business model innovation for both academia and business. It is a valuable long-term reference on this essential business topic.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47988872347877,"sku":"NP9781119689683","price":31.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119689683.jpg?v=1761781861","url":"https:\/\/k12savings.com\/es\/products\/business-model-innovation-strategy-isbn-9781119689683","provider":"K12savings","version":"1.0","type":"link"}