{"product_id":"business-funding-for-dummies-isbn-9781119111597","title":"Business Funding For Dummies","description":"\u003cb\u003eGet the business funding you need to secure your success\u003c\/b\u003e \u003cp\u003eThe issue of funding is one of the biggest pain points for small- and medium-sized businesses—and one that comes up on a daily basis. Whether you're unsure about how to go about getting a loan, unfamiliar with the different options available to you or confused as to which would be the right solution for your particular business, \u003ci\u003eBusiness Funding For Dummies\u003c\/i\u003e provides plain-English, down-to-earth guidance on everything you need to successfully fund your business venture. \u003c\/p\u003e\u003cp\u003eFriendly, authoritative, and with a dash of humor thrown in for fun, this hands-on guide takes the fear out of funding and walks you step-by-step through the process of ensuring your business is financially viable. From crowd funding and angels to grants and friends, families, and fools, it covers every form of funding available—and helps you hone in on and secure the ones that are right for your unique needs. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eIncludes mini case studies, quotes, and plenty of examples\u003c\/li\u003e \u003cli\u003eOffers excerpts from interviews with financiers and entrepreneurs\u003c\/li\u003e \u003cli\u003eTopics covered include all forms of funding\u003c\/li\u003e \u003cli\u003eCovers angels in the UK and abroad\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eIf you're the owner or director of a small-to-medium-sized business looking to start an SME, but have been barking up the wrong tree, \u003ci\u003eBusiness Funding For Dummies\u003c\/i\u003e is the fast and easy way to get the funds you need. \u003c\/p\u003e\u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Getting Started on Funding Your Business 7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Preparing for Funding at Any Stage of Growth 9\u003c\/p\u003e \u003cp\u003eChapter 2: Recognising the Stages of Business Funding 25\u003c\/p\u003e \u003cp\u003eChapter 3: Preparing the Groundwork for Raising Funds 49\u003c\/p\u003e \u003cp\u003eChapter 4: Becoming Investment Ready \u003cb\u003e105\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5: Loving the Paperwork: Preparing Your Business Plan 107\u003c\/p\u003e \u003cp\u003eChapter 6: Creating a Winning Pitch 125\u003c\/p\u003e \u003cp\u003eChapter 7: Making a Successful Pitch 143\u003c\/p\u003e \u003cp\u003eChapter 8: Getting Help 161\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Exploring Your Funding Options 175\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 9: Finding Free Money 177\u003c\/p\u003e \u003cp\u003eChapter 10: Securing Early-Stage Funding 193\u003c\/p\u003e \u003cp\u003eChapter 11: Securing Accelerator Finance 211\u003c\/p\u003e \u003cp\u003eChapter 12: Considering Debt and Other Bank Funding 225\u003c\/p\u003e \u003cp\u003eChapter 13: Understanding Equity Funding 249\u003c\/p\u003e \u003cp\u003eChapter 14: Considering Alternative Finance 273\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Going for Growth 299\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 15: Measuring Performance 301\u003c\/p\u003e \u003cp\u003eChapter 16: Getting a Mentor 325\u003c\/p\u003e \u003cp\u003eChapter 17: Exploring Strategies for Growth 339\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: The Part of Tens 363\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 18: Ten (Plus One) Pitfalls to Avoid 365\u003c\/p\u003e \u003cp\u003eChapter 19: Ten Things Funders Don’t Tell You 375\u003c\/p\u003e \u003cp\u003eChapter 20: Ten (Plus One) Terms You Need to Know before Raising Start-Up Capital 383\u003c\/p\u003e \u003cp\u003eIndex 391\u003c\/p\u003e \u003cp\u003e\u003cb\u003eHelene Panzarino \u003c\/b\u003eis an entrepreneur, educator, mentor and advisor with nearly twenty years of experience helping  thousands of SMEs understand, prepare for, and access traditional and alternative funding options at all stages in their business growth.  A frequent round table participant, media guest, and event speaker, Helene combines hands-on experience with theoretical know-how, and a passion to share this with the wider community.\u003c\/p\u003e   \u003cp\u003e\u003cb\u003e\u003ci\u003eLearn to:\u003c\/i\u003e\u003c\/b\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003ePrepare to get the right investment for your business\u003c\/li\u003e \u003cli\u003eAssess the pros and cons of different forms of funding\u003c\/li\u003e \u003cli\u003eDetermine when to use various funding and how to access it\u003c\/li\u003e \u003cli\u003eEvaluate the implications of your funding options\u003c\/li\u003e \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003eGet the business funding you need to secure your success\u003c\/b\u003e  \u003c\/p\u003e\u003cp\u003eThis hands-on guide takes the fear out of funding and walks you step-by-step through the process of ensuring your business is financially viable. From crowdfunding to investment angels to family and friends, this book covers every form of funding available – and helps you hone in on and secure the funding that's right for your unique needs.  \u003c\/p\u003e\u003cul\u003e \u003cli\u003e \u003cb\u003ePut the 'fun' in funding\u003c\/b\u003e – get friendly, accessible guidance on planning for funding at any stage of growth and laying the groundwork for business-funding success\u003c\/li\u003e  \u003cli\u003e \u003cb\u003eGive them something to talk about\u003c\/b\u003e – create a compelling funding proposition that gets results, from preparing a winning business plan to delivering a pitch-perfect pitch—and all the bits in between\u003c\/li\u003e  \u003cli\u003e \u003cb\u003eKnow your options\u003c\/b\u003e – get your hands on free money, secure early-stage funding, acquire accelerator finance, weigh debt and other bank funding and consider alternative finance\u003c\/li\u003e  \u003cli\u003e \u003cb\u003eDon't go it alone\u003c\/b\u003e – position yourself for growth with the help of a mentor, explore all the business-funding strategies out there and find out how to measure performance\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003e\u003cb\u003eOpen the book and find:\u003c\/b\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eHow to lay a solid foundation to fund your business\u003c\/li\u003e  \u003cli\u003eStep-by-step instructions on becoming investment ready\u003c\/li\u003e \u003cli\u003eNifty aids to improve your pitch\u003c\/li\u003e \u003cli\u003eWhat you need to know about equity funding\u003c\/li\u003e \u003cli\u003eGrowth strategies you don't want to be without\u003c\/li\u003e \u003cli\u003eCommon business-funding pitfalls to avoid\u003c\/li\u003e \u003cli\u003eTen things funders don't tell you\u003c\/li\u003e \u003cli\u003eThe terms you must know before raising start-up capital\u003c\/li\u003e \u003c\/ul\u003e","brand":"For Dummies","offers":[{"title":"Default Title","offer_id":47988871397605,"sku":"NP9781119111597","price":22.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781119111597.jpg?v=1761781856","url":"https:\/\/k12savings.com\/es\/products\/business-funding-for-dummies-isbn-9781119111597","provider":"K12savings","version":"1.0","type":"link"}