{"product_id":"bulls-bears-and-a-croupier-isbn-9780730377559","title":"Bulls, Bears and a Croupier","description":"An experienced Australian fund manager explains how the share market can be a fun and simple place to operate if you take the right approach.  \u003cp\u003eThe share market is awash with new opportunities to profit everyday as millions of shares in thousands of companies change hands. Even if half of your decisions go wrong you still have a genuine chance of generating a profit like the pros – it really is the easiest game on earth! Despite all of this the share market has lost its appeal for many people since the onset of the GFC.\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eBulls, Bears and a Croupier\u003c\/i\u003e Matthew Kidman explains why a new bull market, with the potential to increase stock prices tenfold, is just around the corner and readers need to prise open their wallets.\u003c\/p\u003e \u003cp\u003eWith more than a decade of experience as a professional fund manager, Kidman deconstructs the share market, explodes the myths and turns traditional thinking on its head to show new and experienced investors alike that the share market can be a lot of fun and you can make a lot of money. You just have to know how!\u003c\/p\u003e  About the author vii  \u003cp\u003eAcknowledgements ix\u003c\/p\u003e \u003cp\u003eIntroduction xi\u003c\/p\u003e \u003cp\u003ePrologue: the croupier's story xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I The wonderful sharemarket\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 The pitch 3\u003c\/p\u003e \u003cp\u003e2 The gun investor 15\u003c\/p\u003e \u003cp\u003e3 No training and no idea 25\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Building the foundations\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Who are you? The road to discovery 31\u003c\/p\u003e \u003cp\u003e5 Creating your own Wall Street 47\u003c\/p\u003e \u003cp\u003e6 The nine rules of success 61\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Ready, set, go!\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e7 Finding stocks that go up 81\u003c\/p\u003e \u003cp\u003e8 Primary school numbers 95\u003c\/p\u003e \u003cp\u003e9 Margins, ratios and all that jazz 119\u003c\/p\u003e \u003cp\u003e10 All companies are different 135\u003c\/p\u003e \u003cp\u003e11 The perfect company 153\u003c\/p\u003e \u003cp\u003e12 Trophy cabinet to rubbish bin 169\u003c\/p\u003e \u003cp\u003e13 Don't fight momentum 183\u003c\/p\u003e \u003cp\u003e14 Traps 189\u003c\/p\u003e \u003cp\u003e15 The mystery of management 203\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV Exploding the myths\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e16 Skin in the game 219\u003c\/p\u003e \u003cp\u003e17 Look for the catalyst not the company 233\u003c\/p\u003e \u003cp\u003e18 Old and past it 253\u003c\/p\u003e \u003cp\u003e19 Smart money — bad results 259\u003c\/p\u003e \u003cp\u003e20 Other myths 267\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V Are professionals better?\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e21 Professional versus punter 277\u003c\/p\u003e \u003cp\u003e22 Money managers, money makers 297\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI When does a bull become a bear?\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e23 Is this a bull or a bear? 311\u003c\/p\u003e \u003cp\u003e24 History has the answers 317\u003c\/p\u003e \u003cp\u003e25 Where are we in 2011? 331\u003c\/p\u003e \u003cp\u003e26 Get ready to touch the sky 347\u003c\/p\u003e \u003cp\u003eEpilogue: our former croupier 363\u003c\/p\u003e \u003cp\u003eFinal word 365\u003c\/p\u003e \u003cp\u003eIndex 369\u003c\/p\u003e \u003cb\u003eMatthew Kidman\u003c\/b\u003e worked as a journalist at \u003ci\u003eThe Sydney Morning Herald\u003c\/i\u003e covering media, telecommunications and commercial property. In 1997 he was appointed investment editor of the newspaper, with responsibility for all company coverage. He joined funds management outfit Wilson Asset Management in 1998 and over a 13-year period served as an analyst and portfolio manager. In 2003 he was appointed to the role of chief executive officer of the group. Wilson Asset Management specialises in small capitalisation companies and its flagship fund — WAM Capital — over a 12-year period delivered a return of more than 18 per cent per year, compared with the benchmark 8 per cent of the All Ordinaries index. Matthew is also the co-author of two bestselling books: \u003ci\u003eMasters of the Market\u003c\/i\u003e and \u003ci\u003eMaster CEOs\u003c\/i\u003e.  \"What I like about the sharemarket is that you can put a bet on at the start of the race. If your share is going well then you can double your bet. If things are not working out, you remove your bet before the race has ended. It's like you get so many chances to revise your bet before the final outcome is known. you are not locked in from the outset like you are at the horseraces.\"\u003cbr\u003e —\u003cb\u003eGeoff Wilson\u003c\/b\u003e, Wilson Asset Management  \u003cp\u003eAustralian retail investors have fallen out of love with the sharemarket since the onset of the GFC. In \u003ci\u003eBulls, Bears and a Croupier\u003c\/i\u003e, Matthew Kidman explains why the market's current woes will set up investors for the next great bull market. Investors who are willing to prise open their wallets now, rather than waiting until share prices start to skyrocket, will be the greatest beneficiaries of the next golden era investing.\u003c\/p\u003e \u003cp\u003eRich with anecdotes from Kidman's time as a professional fund manager, \u003ci\u003eBulls, Bears and a Croupier\u003c\/i\u003e introduces readers to many colorful characters and companies, including a former casino croupier who took a punt on the stockmarket and went from struggle street to millionaire, twice!\u003c\/p\u003e \u003cp\u003eBy exploding sharemarket myths and setting out some simple rules to follow, Kidman demonstrates to new and experienced investors alike how to play the market and profit from the easiest game on earth.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47988869202149,"sku":"NP9780730377559","price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9780730377559.jpg?v=1761781847","url":"https:\/\/k12savings.com\/es\/products\/bulls-bears-and-a-croupier-isbn-9780730377559","provider":"K12savings","version":"1.0","type":"link"}