{"product_id":"big-data-big-innovation-isbn-9781118724644","title":"Big Data, Big Innovation","description":"\u003cb\u003eA practical guide to leveraging your data to spur innovation and growth\u003c\/b\u003e  \u003cp\u003eYour business generates reams of data, but what do you do with it? Reporting is only the beginning. Your data holds the key to innovation and growth – you just need the proper analytics. In \u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics\u003c\/i\u003e, author Evan Stubbs explores the potential gold hiding in your un-mined data. As Chief Analytics Officer for SAS Australia\/New Zealand, Stubbs brings an industry insider's perspective to guide you through pattern recognition, analysis, and implementation.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics\u003c\/i\u003e details a groundbreaking approach to ensuring your company's upward trajectory. Use this guide to leverage your customer information, financial reports, performance metrics, and more to build a rock-solid foundation for future growth.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eBuild an effective analytics team, and empower them with the right tools\u003c\/li\u003e \u003cli\u003eLearn how big data drives both evolutionary and revolutionary innovation, and who should be responsible\u003c\/li\u003e \u003cli\u003eIdentify data collection and analysis opportunities and implement action plans\u003c\/li\u003e \u003cli\u003eDesign the platform that suits your company's current and future needs\u003c\/li\u003e \u003cli\u003eQuantify performance with statistics, programming, and research for a more complete picture of operations\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eEffective management means combining data, people, and analytics to create a synergistic force for innovation and growth. If you want your company to move forward with confidence, \u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics\u003c\/i\u003e can show you how to use what you already have and acquire what you need to succeed.\u003c\/p\u003e \u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003eAcknowledgments xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One May You Live in Interesting Times 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1 Lead or Get Out of the Way 3\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Future is Now 3\u003c\/p\u003e \u003cp\u003eThe Secret is Leadership 5\u003c\/p\u003e \u003cp\u003eNotes 7\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2 Disruption as a Way of Life 9\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Age of Uncertainty 10\u003c\/p\u003e \u003cp\u003eThe Emergence of Big Data 15\u003c\/p\u003e \u003cp\u003eRise of the Rōnin 21\u003c\/p\u003e \u003cp\u003eThe Knowledge Rush 26\u003c\/p\u003e \u003cp\u003eSystematized Chaos 31\u003c\/p\u003e \u003cp\u003eNotes 36\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two Understanding Culture and Capability 41\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3 The Cultural Imperative 47\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIntuitive Action 48\u003c\/p\u003e \u003cp\u003eTruth Seeking 55\u003c\/p\u003e \u003cp\u003eValue Creation 62\u003c\/p\u003e \u003cp\u003eFunctional Innovation 69\u003c\/p\u003e \u003cp\u003eRevolutionary Disruption 75\u003c\/p\u003e \u003cp\u003eNotes 78\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4 The Intelligent Enterprise 79\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eLevel 1: Unstructured Chaos 80\u003c\/p\u003e \u003cp\u003eLevel 2: Structured Chaos 84\u003c\/p\u003e \u003cp\u003eLevels 3–5: The Intelligent Enterprise 89\u003c\/p\u003e \u003cp\u003eNotes 93\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three Making It Real 95\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5 Organizational Design 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Should It Look Like? 102\u003c\/p\u003e \u003cp\u003eWhat Should It Focus On? 107\u003c\/p\u003e \u003cp\u003eWhat Services Can It Offer? 111\u003c\/p\u003e \u003cp\u003eWhat Data Does It Need? 116\u003c\/p\u003e \u003cp\u003eNote 124\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6 Operating Models 125\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat’s the Goal? 127\u003c\/p\u003e \u003cp\u003eWhat’s the Enabler? 135\u003c\/p\u003e \u003cp\u003eHow Does It Create Value? 140\u003c\/p\u003e \u003cp\u003eNotes 148\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7 Human Capital 149\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWhat Capabilities Do I Need? 150\u003c\/p\u003e \u003cp\u003eHow Do I Get the Right People? 157\u003c\/p\u003e \u003cp\u003eHow Do I Keep Them? 162\u003c\/p\u003e \u003cp\u003eNotes 164\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Four Making It Happen 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8 Innovating with Dynamic Value 169\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Innovation Cycle 170\u003c\/p\u003e \u003cp\u003eThe Innovation Paradox 172\u003c\/p\u003e \u003cp\u003eThe Secret to Success: Dynamic Value 176\u003c\/p\u003e \u003cp\u003eThe Innovation Engine 181\u003c\/p\u003e \u003cp\u003eReinventing the Rōnin 185\u003c\/p\u003e \u003cp\u003eNotes 189\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9 Creating a Plan 191\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStarting the Conversation 191\u003c\/p\u003e \u003cp\u003eDefining the Vision 193\u003c\/p\u003e \u003cp\u003eIdentifying Opportunities 196\u003c\/p\u003e \u003cp\u003eMapping Responsibilities 198\u003c\/p\u003e \u003cp\u003eTaking It to the Next Level 201\u003c\/p\u003e \u003cp\u003eNote 201\u003c\/p\u003e \u003cp\u003eConclusion: The Final Chapter is Up to You 203\u003c\/p\u003e \u003cp\u003eGlossary 205\u003c\/p\u003e \u003cp\u003eAbout the Author 219\u003c\/p\u003e \u003cp\u003eIndex 221\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eEVAN STUBBS\u003c\/b\u003e is the Chief Analytics Officer for SAS Australia\/New Zealand and a board member of the Institute of Analytics Professionals of Australia. He has driven innovation within General Motors, transformed organizations into analytical competitors, and advises leadership teams globally on how to survive the upcoming storm.   \u003c\/p\u003e\u003cp\u003eWe live in interesting times–we’ve never been so data rich yet insight poor. We’re so awash in data that we’ve invented new computing paradigms and systems merely to keep pace. The new normal is strange, and the disruption big data analytics implies will shake industry, society, and even our day-to-day lives.\u003c\/p\u003e \u003cp\u003eBusinesses that embrace this new way of thinking will survive. Those that don’t will perish. In this epoch of rapid change, failure to capitalize on the value that lies in data is perilous–the future is now and it demands action. \u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics\u003c\/i\u003e brings an urgent voice to the need for businesses to embrace a new way of thinking and provides practical instructions on using big data analytics to support innovation throughout your organization.\u003c\/p\u003e \u003cp\u003eEvan Stubbs illuminates big data analytics like no one else does. With an insider’s view into the reality of what businesses are doing and what is possible with the right approach, Stubbs links big data to innovation and differentiation. This groundbreaking approach will help IT managers and executives learn faster, act faster, act smarter, and more to compete and survive.\u003c\/p\u003e \u003cp\u003eTaking a hands-on approach, this playbook addresses not only the practicalities of big data and analytics but also the culture that needs to exist to be successful. Answering the questions often asked, this guide outlines how to identify opportunities, assemble teams and hire new specialists, cultivate the proper mindset to create a corporate incubator for data analytics progress and success, and design solutions that work in the real world.\u003c\/p\u003e \u003cp\u003eWith its step-by-step approach to the massive undertaking of making big data a differentiator, the book addresses every major consideration throughout the process. Further guidance is provided once the corporate culture and programs have reached maturity to ensure continued success and the proper approach to sustaining a competitive edge.\u003c\/p\u003e  \u003cp\u003eWe live in interesting times–we've never been so data rich yet insight poor. We're so awash in data that we've invented new computing paradigms and systems merely to keep pace. The new normal is strange, and the disruption big data analytics implies will shake industry, society, and even our day-to-day lives. \u003c\/p\u003e\u003cp\u003eBusinesses that embrace this new way of thinking will survive. Those that don't will perish. In this epoch of rapid change, failure to capitalize on the value that lies in data is perilous–the future is now and it demands action. \u003ci\u003eBig Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics\u003c\/i\u003e brings an urgent voice to the need for businesses to embrace a new way of thinking and provides practical instructions on using big data analytics to support innovation throughout your organization. \u003c\/p\u003e\u003cp\u003eEvan Stubbs illuminates big data analytics like no one else does. With an insider's view into the reality of what businesses are doing and what is possible with the right approach, Stubbs links big data to innovation and differentiation. This groundbreaking approach will help IT managers and executives learn faster, act faster, act smarter, and more to compete and survive. \u003c\/p\u003e\u003cp\u003eTaking a hands-on approach, this playbook addresses not only the practicalities of big data and analytics but also the culture that needs to exist to be successful. Answering the questions often asked, this guide outlines how to identify opportunities, assemble teams and hire new specialists, cultivate the proper mindset to create a corporate incubator for data analytics progress and success, and design solutions that work in the real world. \u003c\/p\u003e\u003cp\u003eWith its step-by-step approach to the massive undertaking of making big data a differentiator, the book addresses every major consideration throughout the process. Further guidance is provided once the corporate culture and programs have reached maturity to ensure continued success and the proper approach to sustaining a competitive edge.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47988809859301,"sku":"NP9781118724644","price":60.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1842\/7735\/files\/9781118724644.jpg?v=1761781678","url":"https:\/\/k12savings.com\/es\/products\/big-data-big-innovation-isbn-9781118724644","provider":"K12savings","version":"1.0","type":"link"}