76 Ways to Increase Special Event Attendance
Description
Originally published by Stevenson, Inc., this practice resource provides readers with a wide assortment of strategies aimed at increasing attendance for special events. It includes a variety of techniques to promote events and strategies for attracting the intended constituents.
Important topics covered include:
- Marketing and promoting events
- How to increase ticket sales
- Broadening an event's appeal
- Market special events with new mobile applications
- Offering transportation to increase attendance
- Social media promotion
- Event organization
- Guidelines for hosting record-setting events
- Entertainment
- Donor attraction
- Appreciation-themed events
- Schedules and timing
- Celebrity/VIP involvement
- Pre-event coverage
- Partnering/collaboration
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Front Matter (Pages: 1-3)76 Ways to Increase Special Event Attendance (Pages: 4-46)
Scott C. Stevenson is the editor of 76 Ways to Increase Special Event Attendance, published by Wiley.
PUBLISHER:
Wiley
ISBN-13:
9781118692172
BINDING:
Paperback
BISAC:
BUSINESS & ECONOMICS
BOOK DIMENSIONS:
Dimensions: 215.90(W) x Dimensions: 279.40(H) x Dimensions: 2.60(D)
AUDIENCE TYPE:
General/Adult
LANGUAGE:
English